It’s here! The highly anticipated 2012 collection from OndadeMar Swimwear has arrived and is inspired by the French Riviera. The trendy region is a beautiful sea-side escape for any traveler. OndadeMar celebrates the heritage of the French Riviera lifestyle with their newest collection, naming each fabric print after a different Riviera locale.

San Tropez, Portofino, Biarritz, Siena, Miramar, Niza, and Cannes are a selection of the locations which inspired the swimwear designs and names. The French Riviera has a rich history as a luxury destination beginning with royalty and European aristocrats. Later attracting painters, writers and artists, the region eventually evolved into its own locale filled with Belle Époque style villas. The Côte d’Azur, in French, attracts tourists with beautiful white sand beaches and brilliantly blue waters.

Portofino One Piece by OndadeMar Swimwear 2012

Designers such as Emilio Pucci and Coco Chanel evolved resort wear fashion which consumed most women’s wardrobes along the French Riviera. Socialites such as Grace Kelly, Brigitte Bardot, Audrey Hepburn and Judy Garland flocked to the French Riviera and created a lifestyle worth admiring. These socialites are viewed as major fashion icons and their Côte d’Azur style is full of sophistication.

The French Riviera’s sophisticated style has a bohemian flair and epitomizes the region’s history, combining royalty and artistry. OndadeMar Swimwear’s 2012 collection incorporates rich colors in refined prints. We’re seeing an abundance of ruffles, ties, and tassels. Design details implement twisted fabric, rouching, and wrap styles.

The Tropez Dress by OndadeMar Swimwear 2012

OndadeMar also includes some pinup swimsuit inspired looks like the Portofino One Piece, complete with underwire push-up, a sweetheart neckline, and piping detail down the bodice. The Riviera collection isn’t simply swimwear, the collection includes cover ups which transfer flawlessly from the beach to shopping and from day to night. The Tropez Dress highlights the one-shouldered trend with a beautifully flared skirt.

Whether you’re cruising the shores of the French Riviera or vacationing nearby, take some inspiration from the high-fashion glamour and shop the Riviera collection by OndadeMar Swimwear.

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