As we  head into the new year, fashion forward swimwear lovers look for what’s new and hot. Here are the new trends for designer swimwear 2010:

Monokinis – the trend that became a must in 2009 is more alive than ever for 2010, with more selections of monokinis for designers such as Agua Bendita in a number of styles. At first we wondered about the allure of monokini swimsuits, but we finally got in on the craze: the thing is, a woman who wears a monokini well turns heads. Monokinis take a special hour glass shape to pull off, but curvy women like Kim Kardashian pull it off, and so do skinny ones like Paris Hilton.

Layer Cake Ruffle by Betsey Johnson
Layer Cake Ruffle by Betsey Johnson

Fuchsia – Celebrities love it. Swimsuit designers can’t get enough of it. Betsey Johnson Swimwear made a collection completely made of solid fuchsia ruffles, aptly named Layer Cake. Badgley Mischka have followed suit with the Fuchsia Serpentine. Whether it’s used as an accent to the style, or entirely comprised of it, swimwear for 2010 will flaunt the fuchsia color, along with its bold statement, all over the spectrum. Depending on how it’s used, fuchsia can add a fabulous touch to your swimsuit attire. Why do you think it’s part of the Sex & the City logo?

Plaid – What is it about plaid that has fashionistas flocking toward this trend? Is it the rustic look, the school-girl inspired style, or what exactly? We’re not sure, but plaid is definitely in for swimwear 2010. The gorge plaid bikinis are incorporated in the 2010 Maaji collections, but most importantly Betsey Johnson Swimwear, who did a whole storyline with black and white plaid, named Patty Cakes.

Ruffles – Of all the new 2010 swimsuits trends, this has to be one of our favorites. It’s ruffles, ruffles, everywhere! Ruffle bandeaus, ruffle bikini bottoms, ruffle triangle tops, you name it, it’s there. Designers like Vix Swimwear, OndadeMar, and Maaji are adopting this trend. Not only does it add to the fashionable look, but it makes you look feminine, and kind of girly, but by playing with the color tones it can also result in a more mature, glamorous look. We love both kinds!

Dipcasus Diagonal by Maaji Swimwear
Dipcasus Diagonal by Maaji Swimwear

Bandeau Bikinis – We’ve discussed this in our previous posts. Bandeau swimsuit tops have always been a part of swimwear design, but now more than ever, the bandeau bikini style is being incorporated as a pivotal part of the storyline. Everything from twisted bandeaus to tube strapless with the one strap option is taking center stage with designers such as Maaji and OndadeMar. For women with smaller cup sizes, bandeaus may be a bit of a challenge, but thankfully the removable padding included in most collections saves the day!

Hardware/Embellishments – Whether its goldtone hardware such as rings, hand-beading, or crochet patterns, swimsuit designers this year are upping their game with glam embellishments. And thumbs up for that! Nothing adds a touch of sophistication and glamour like having a hardware embellishment to complement the suit’s color and look. Designers from Sabz Luxury to Despi Swimwear are creating their bathing suits with that extra oomph, and we love it.

Shirring – Nobody does shirring better than Badgley Mischka Swimwear. Internationally renowned for their dress designs, the Badgley Mischka designers create their swimwear styles for women who like a swim-ready gown. Whether its shirred tops, bottoms, or one-piece swimsuits, the shirred look is very in. And might we add, a must-have for those trying to avoid the “love-handle” look.

Hot Tamale by Lady Lux Swimwear
Hot Tamale by Lady Lux Swimwear

Black Swimsuits – the traditional black and white look is no longer as blah as it used to be. Swimwear designers take it up a notch this year with styles of fabulous black swimsuits. Not only does black hide minor imperfections, but it also spells out class and sophistication, for which we know it will be huge for 2010.

There you have it, these are the hottest trends for designer swimwear 2010! If you have any questions, one of our fashion specialists would be happy to help you. Feel free to give us a call at 1-877-288-9564 and ask to speak to a fashion specialist.

mayra

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